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About this document
- Pages
- 3 pages
- Price
- $3 one-time, yours to keep
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- Format
- Subject
- Business, Psychology
This document discusses the difference between sensation and perception, and how individuals perceive information differently. It is useful for understanding how individual behavior is influenced by sensory input and perception.
What's inside
- Sensation vs perception
- Factors affecting perception
- Examples of differing perceptions
- References
Who it is for: For students studying individual behavior in business or psychology. (Undergraduate)
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Summary
Sensation and perception are key to understanding individual behaviour. They differ in how people experience the same things. Students learn how they affect how people react.
Sensation and perception
Sensation involves the five senses. Perception is how people interpret those sensations. The same sensation can lead to different perceptions.
Factors affecting perception
Several factors influence how people perceive things. These include novelty, motion, repetition, size, contrast, and intensity. Larger objects are more likely to be noticed.
Examples of differing perceptions
People can react differently to the same comment. They can also have different tastes. These examples show how perceptions vary.
Key terms
- Sensation
- Information registered by the five senses.
- Perception
- How people interpret sensations.
- Novelty
- Something new or unusual.
- Psychlopedia
- A source of information on psychology.
Questions this document helps with
- How do people sense the same thing differently?
- What makes people perceive things in unique ways?
- Why do reactions to the same comment vary?
Summary written with AI from the document's text.
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